Blog
BxB Media Is Now a Google Premier Partner!
We are proud of our latest Google badge: Google Premier Partner—putting BxB Media in the top 3% of all Google Partners in the United States. Though BxB has been a Google Partner for years now,…
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5 Tips for HVAC, Plumbing, and Electrical Spring Marketing
During the shoulder season when things slow down in your HVAC, plumbing, or electrical business, there are several ways you can use the time to prepare for when things get busy again. These actions help…
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BxB Media Teams Up With Pearl Certification, Creating Greater Contractor Value and Opportunities
At BxB Media, we are proud to announce our new partnership with Pearl Certification. This collaboration will help our HVAC, plumbing, electrical, and other home services clients differentiate themselves and deliver additional value to their…
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Does Onsite SEO Help You Get HVAC, Plumbing, and Electrical Leads?
In our last blog, we took a bird’s-eye view of technical SEO (search engine optimization) and covered how critical it is to your HVAC, plumbing, or electrical website’s overall success. On the flip side of…
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How Technical SEO Makes Your HVAC Website Rank in Google
When it comes to SEO (search engine optimization) on an HVAC or other home services website, there are levels of complexities most people have no clue about. It’s much like using herbs and spices in…
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Is Google punishing duplicate content on my website?
Duplicate content is often misunderstood both in what it actually is and how it affects a website’s performance. Let’s jump to the simple answer and then unpack this a little. When addressing duplicate content, Google…
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Don’t Build a Review Program—Build a Review Culture!
The days when customer reviews were only “nice to have” is a thing of the past. Reviews are essential to your success, having become the mainstay of customers’ assessments of your company. They have the…
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BxB Writers, Better Than Artificial Intelligence
Artificial intelligence (AI) and bots have come a long way, baby, but at BxB Media, we think they have their place—and it’s not at BxB when it comes to writing for you. Over the years…
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Best Practices Tips—Your Website Domain
At BxB Media, collaboration is at the core of our business model. When your team and our team work together via Team Lift, we can help you meet your goals and lift your company. A…
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Don’t Fall for the Google Business Profile Scam
It seems like hackers never sleep, except when they spend their nights dreaming up new ways to scam us. You may have already experienced one of the newer schemes—spam attempting to gain access to your…
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How Is Google Like the Weather?
We all know how much the weather impacts HVAC and the other trades. Of course you can’t control when it rains or freezes or floods. All you can do is watch the weather, prepare the…
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What Is Happening to Google My Business?
Did you know Google is rebranding Google My Business to Google Business Profile? The first thing to know about the move to Google Business Profile (GBP) is that Google is moving the management of business…
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