What You Need to Know About Do-Not-Call Regulations
At BxB Media, we recognize the growth opportunity automated communication technology provides for our clients. As the integration into daily operations increases, we want you to have the information necessary to understand the regulations around those technologies.
The Telephone Consumer Protection Act
With communication channels multiplying in today’s busy consumer landscape, contractors are increasingly embracing automation to attract and retain customers.
While effective, utilizing tools like automated phone calls, ringless voicemail, and text messaging can result in costly fines if not done in compliance with the congressional 1991 Telephone Consumer Protection Act (TCPA) regulations.
The TCPA is a set of federal telecommunication laws regulating telemarketing practices, and outlining the penalties and exceptions for outbound solicitation.
Stay on Top of Current TCPA Laws
To successfully use automated technology—text messaging and ringless voicemail—while remaining compliant, it’s important everyone at your company involved in outbound solicitation understand and remain current on TCPA laws and changes to Do-Not-Call requests from your customers.
Since the TCPA’s inception, the Federal Trade Commission (FTC), Federal Communications Commission (FCC), Congress, and US Supreme Court continually update the TCPA.
The National Do Not Call Registry
In 2003 the FTC established the National Do Not Call Registry (DNCR), which now includes more than 221 million telephone numbers. Additionally, 11 states have established and continue to maintain their own Do-Not-Call lists that companies must take into account along with the National DNCR.
For More Information
To stay on top of changes, you may want to consult an attorney to monitor and respond to TCPA updates, lawsuits, or other potential legal issues.
Check out the links below for additional information about the federal and state TCPA and DNCR requirements and exceptions: