Is Google punishing duplicate content on my website?
Duplicate content is often misunderstood both in what it actually is and how it affects a website’s performance. Let’s jump to the simple answer and then unpack this a little. When addressing duplicate content, Google…
Read MoreDon’t Fall for the Google Business Profile Scam
It seems like hackers never sleep, except when they spend their nights dreaming up new ways to scam us. You may have already experienced one of the newer schemes—spam attempting to gain access to your…
Read MoreHow Is Google Like the Weather?
We all know how much the weather impacts HVAC and the other trades. Of course you can’t control when it rains or freezes or floods. All you can do is watch the weather, prepare the…
Read MoreWhat Is Happening to Google My Business?
Did you know Google is rebranding Google My Business to Google Business Profile? The first thing to know about the move to Google Business Profile (GBP) is that Google is moving the management of business…
Read MoreGoogle Local Service Ads Bidding
Over the last few weeks there have been some changes to Google Local Service Ads that everyone should be aware of. This video will break down the changes and should help improve your number of…
Read MoreGoogle Nest Alerts and How This Affects Your Company
Remember the good old days when customers found your HVAC business with your company website or through a Google search? Well, those days could be quickly fading and giving way to the automated home where…
Read MoreHow to Improve Google Rankings Through Reviews
People often ask us what they can do to improve their rankings and how to get more leads. There are many answers to this question, but reviews have become a critical piece of both lead…
Read MoreCurrent State of Online Search in 2019
There are almost endless things we could say about online search, so in this short blog I’m going to cover a few items that have come to the forefront in 2019 and really matter to…
Read MoreGoogle My Business News October 2019
No one can guarantee your company will always or even consistently show up first, second or third in search results or the local map listings. With over 20 years of web experience at BxB Media,…
Read MoreDon’t Stress Over First Page Rankings
Click Image to Enlarge There is a great paradigm shift in the world of the internet––from developers to SEOs and everyone in between. We used to beat each other over the head with FIRST PAGE…
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