Don’t Build a Review Program—Build a Review Culture!
The days when customer reviews were only “nice to have” is a thing of the past. Reviews are essential to your success, having become the mainstay of customers’ assessments of your company. They have the…Read More
Why is Yelp Banning My Company Reviews?
Yelp’s review filtering is nothing new. It’s been around for some time now. Lately, however, more businesses are finding their reviews marked as “not recommended” by the automated “recommendation software” Yelp uses. Every week we…Read More
How to Handle Negative Reviews
Regardless of the circumstances, negative reviews are never easy to receive. They come in many forms and it can be hard to know exactly how to respond to them (especially when you don’t believe the…Read More
First-Party Reviews vs Third-Party Reviews: What They Are and Why They Matter
Before We Start… Before we get into first and third-party online reviews, let’s take a quick look at exactly what they are. First-Party Reviews: reviews collected and presented on your own website. Third-Party Reviews: reviews…Read More